The Medical Industry Continues to Change and its Providing us with Growing Opportunities


As I have been sharing with many of you for quite some time, our NEMT industry is definitely changing and, yes, it is going to provide us with new and exciting opportunities.  I know, I know, many people don’t like change.  But in my experience, I definitely tend to believe that entrepreneurs welcome change because they associated it with opportunity.  After all, the foundation of the entrepreneurial spirit is one of creativity – cultivating creative solutions to problems and, thus, leading to profit!

Consider the following excerpt from a recent article published in Connecticut:

As State Ages, Governor Presents a Plan for Expanding Home Care

Gov. Dannel P. Malloy this morning will unveil a plan to dramatically shift the way seniors and people with disabilities receive services by increasing the availability of home care while offering funds for the nursing home industry to eliminate beds and change their business models, according to documents obtained by The Mirror.

The effort has significant implications for the state’s growing population of seniors and for Connecticut’s finances.  More than 10 percent of the state’s budget is now spent on long-term care paid for through Medicaid, and the number of people getting the services is expected to rise by more than 20 percent by 2025.

The plan is the product of more than a year of work by state officials, consumers, advocates, and the home care and nursing home industries, and builds on more than a decade of policy goals.  It’s intended to address several major barriers that policymakers say make it significantly harder to get care at home than to get a bed in a nursing home.   Those include a fragmented system of getting coverage for home care, workforce shortages, the lack of accessible and affordable housing and transportation, and the discharge of patients from hospitals and nursing homes, where they often stay.

Connecticut has one of the highest rates of seniors in nursing homes in the country, and more of them are considered to have lower levels of needs than in other states, according to the plan. Research suggests that most people would prefer to live in their own homes rather than go to nursing homes when they need long-term care.

Home-based care also tends to be less costly.  although 24-hour care and other intensive services can be more expensive to deliver to patients living in the community, workforce costs are lower for home care workers, and people at home often do more for themselves than they would in a nursing home and rely more on family and community support.

Again, that excerpt is from the first half of a Connecticut news article.  But, as I am sure you can imagine, this financial dilemma and the proposed
solutions, moving towards an incentivised and increase in home care, is NOT isolated to Connecticut alone!  To the contrary, it is definitely a country-wide issue.  In fact, the federal government is even offering a matching funds incentivised waiver program to encourage states to increase their home care solutions.

Long story short, the home care industy is going to continue to increase.  Therefore, the question is not if, but when you are going to expand and diversify your NEMT business to maximize this growing market?

In my manual, How to Build a Million Dollar Home Care Agency, I’m going to explain in greater detail this growing industry.  But more so, I am going to show you exactly how to leverage your existing NEMT business to build a profitable home care agency.

You will notice that my manual is like no other home care “How to” resource.  Why – because it’s specifically written from a perspective that allows you to build and integrate both your NEMT AND your home care agency together.  In so doing, you will reduce overall expenses, share resources and leads, and, thus, increase profitability!

What others are saying about Joel’s How to Build a Million Dollar Home Care Agency manual:

Dear Mr. Davis:

Thank you for your book “How to Build a Million Dollar Home Care Agency”. We started a Home Health Care agency about 3 years ago and it has been slow to grow. We tried many different strategies, but they did not have much impact. After reading your book “How to Build a Million Dollar Home Care Agency” we discovered multiple new strategies to start growing our company. We have now started a marketing campaign to better brand our company and get the word out to the community. You’re networking ideas and sponsoring community events is starting to pay off.

On the business operations side, we have followed your advice to leverage our non-medical transportation business to help increase home health opportunities and to leverage one company against the other for the tax benefits and profitability.

In hind sight, I wish we had your book “How to Build a Million Dollar Home Care Agency” before we started our home health agency. We would have done things differently and would be further ahead of where we currently are today.

Thanks for your book and support.

Sheila and Ronald Canini
Canini’s Caring Seniors, LLC
DBA: Seniors Helping Seniors

Dear Joel,

It is a pleasure to read and study your manual. I have had the opportunity to work on both sides of the spectrum of the health care industry as a CNA2 and also an Office Manager of a large nursing staffing agency which founded in Greensboro, NC. I am VERY impressed with the knowledge and insight which is given in your manual. I see the industry from your knowledge and know-how with a nursing staffing office. I can see the vision you have as a mentor for the home care business and find it to be very knowledgeable. I look forward to helping Mr.Banks turn his business into a huge and profitable company using the knowledge from your resources. I feel honored to be a part of his business and watch it grow from the ground up. I would love to be able to sit down with you and listen to how you gained and grew into the man you are within the medical industry. Thank you very much for your time and your knowledge. If everyone grasps hold of the concepts laid in front of them their business will have no choice but to grow!

Sincerely,
Susan Freck

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